How quickly can a clinic go live with Zovi?

Your branded app is live within 24 hours. The onboarding team handles all setup, App Store submission and configuration.

Does Zovi require a technical team?

No. Zovi is fully managed. You manage the clinic, Zovi handles all technology.

How does Klarna integration work in Zovi?

Klarna is natively integrated. Patients choose the instalment option at checkout. The clinic receives the full amount immediately, Klarna handles all risk.

Is patient data secure with Zovi?

Yes. Zovi is GDPR compliant, hosted in Germany (Frankfurt) and encrypted end-to-end with TLS 1.3.

What is a white-label patient app?

A white-label patient app carries the clinic's own name, logo and colours in the App Store and Google Play. Patients never see Zovi, they only see the clinic's brand.

What revenue streams does Zovi unlock?

Zovi adds six revenue streams: memberships, automated AI offers, Klarna BNPL checkout, a loyalty and referral programme, smart cart recovery, and no-show reduction. Clinics see on average 57% more revenue within 6 months.

Guide·January 15, 2026·7 min read

How Much Does a Clinic App Cost? Prices & Models in 2026

Between a custom-built app and a ready-made white-label solution lies a difference of tens of thousands of euros. Here are the realistic prices, the cost drivers, and which model actually pays for itself.

A clinic's own app sounds like a major investment. The honest answer to how much a clinic app costs is: it depends on the route you choose. Between a custom-built app and a ready-made white-label solution lies a difference of tens of thousands of euros. This overview shows the realistic prices and models for 2026.

Model 1: a custom-built app

An app built from scratch for a clinic or practice typically costs between 40,000 and 150,000 euros depending on scope. On top of that come ongoing maintenance, app-store upkeep, updates for new iOS and Android versions and server costs. You get full control, but you carry the full risk and responsibility. For most aesthetic clinics the effort is out of proportion to the benefit.

Model 2: a white-label app

A white-label app is a ready-made, proven platform delivered under your own brand. The logo, colours and content are yours, the technology underneath is tested and continuously developed. Instead of a large one-off sum you pay a predictable monthly fee, usually between 200 and 700 euros per month depending on scope and number of locations. Maintenance, updates and security are included.

Branded clinic app on a smartphone — White-label means: your brand, proven technology, predictable cost.

What actually drives the cost

The price depends less on design than on scope. These building blocks make the difference:

Booking: a simple request or real slot management.
Payment: display only, or integrated checkout with Klarna and SEPA.
Loyalty and memberships: the part that actually grows revenue.
Marketing: manual sending or automated, personalised campaigns.
Multiple locations: one site or a whole group.

Which model is worth it?

For almost every aesthetic clinic, the white-label app is the clearly better economic choice. It is many times cheaper than custom development, ready to use immediately, and the risk sits with the provider, not with you. What matters is not the lowest price but whether the app grows revenue. An app that only shows appointments is an expense. An app with loyalty, memberships and Klarna is an investment that pays for itself through repeat visits and higher order values.

Revenue growth from a clinic's own app — The right app is not a cost centre, it is a revenue channel.

Zovi offers exactly this white-label model for the DACH region: a branded app with booking, loyalty, memberships, Klarna and AI marketing for a predictable monthly fee, with no development cost and no technical risk. You will find the concrete packages and prices on the pricing page.

Frequently asked questions

How much does a clinic's own app cost?

A custom-built app usually costs 40,000 to 150,000 euros plus ongoing maintenance. A white-label app costs a predictable monthly fee, usually 200 to 700 euros per month, with no development cost.

Which is cheaper, custom development or white-label?

White-label is significantly cheaper and faster for most clinics, because the large one-off investment and the development risk disappear.

Is a clinic app worth it?

Yes, provided the app generates revenue. Loyalty, memberships and Klarna refinance the monthly fee through more repeat visits and higher order values. A pure appointment app, by contrast, stays an expense.